There are also service advertisements that realtors utilize for their own business. Google’s technology isn’t appropriate for everyone. It is possible that you have leads you want to examine. If this is the case then, it’s best to contact them in order to give their feedback. If someone contacts you on behalf of a realtor ask them to return your call. What is the difference between a fully completed vs upcoming lead? A lead that’s completed indicates that you’ve already met with the person. In real estate you eventually come across a variety of individuals. When you have met with the person once, add them into your list of completed. If you won’t have a meeting with them for awhile you can mark them as scheduled. If you have a friend who has the ability to be a leader and you are working with, ensure sure that they’re already booked. Google will look at the booking rate. Google claims they use artificial intelligence to calculate the rate and then hear what you are saying in Google. Google Service Ads is a complex area. If you are keen to know more stay tuned for more information. qsmt8wn2f9.